The environmental case for eating more whole plants

Eating animals and the products they produce is an inefficient way to feed ourselves. Livestock need a lot of land. This means instead of planting more CO2-hungry trees we’re cutting them down.

Producing animal protein requires up to 17 times as much land as vegetable protein, up to 26 times as much water, and up to 7 times as much phosphate, a dwindling natural resource1. Growing 1 kilogram of beef requires around 10 kilograms of plant food2 and produces emissions nearly 70 times those of 1 kilogram of oats3.

Our plant-based products are designed to give people confidence to move towards more planet friendly eating by eating more whole plants and less animal products.

References:
1Quantification of the environmental impact of different dietary protein choices – The American Journal of Clinical Nutrition
2Livestock’s long shadow – Food and Agriculture Organisation of the United Nations
3Dietary greenhouse gas emissions of meat-eaters, fish-eaters, vegetarians and vegans in the UK